How Revalio works

When the scan finishes your browser goes straight to the report. The link is private: reaching it needs both the address and an access token, so nobody finds it by guessing, and we do not publish it.

• A Revenue Response Score out of 100, broken down by component, so you can see which part of the funnel cost you the points.
• A revenue exposure range — a range rather than a single number, because a single number would be false precision — with the reasoning for its width.
• A confidence score and band: the model's own statement of how much it was able to observe about you rather than assume. Low confidence is shown as low confidence, not quietly rounded away.
• The findings. Each one is a named failure mode from a fixed catalogue, with a severity and a recommended fix, rather than free-text commentary.
• The methodology. The formula, the four inputs, every assumption, every source class, the model version and the seed the simulation ran with — so the same scan always reproduces the same figures.

The estimate is one multiplication, and it is printed on every report.

Estimated enquiries × estimated conversion rate × estimated average transaction value × estimated addressable leakage

Addressable leakage is the share of enquiry value a well-run funnel could realistically hold on to that a poorly run one does not. It is not a claim about money you have lost.

Rather than pick one number for each input, the model fits each to a range and combines them:

1. Each input is fitted to a distribution with a stated 10th–90th percentile band.
2. The four inputs are combined by Monte Carlo simulation with a fixed seed, so the same scan always reproduces the same figures.
3. The published range is the 10th–90th percentile of the resulting distribution — not the arithmetic worst and best case, which would be far wider and much less informative.
4. Independent estimators that agree narrow the range; estimators that disagree widen it.
5. Where the business files accounts at Companies House, the estimate is capped by the maximum turnover its filing category permits. A figure that would exceed what a business of that filed size could legally bill is not quoted at all.

The full version, including every friction the catalogue can find, is on the methodology page.

• Your mailbox — Gmail, or any IMAP inbox on ordinary hosting, including most personal Microsoft accounts. If your enquiries land in an inbox and nowhere else, that inbox is the whole integration. The connection uses an app password, stored encrypted, used only to read that mailbox, and discarded when you disconnect. (A Microsoft 365 work or school account often has app-password sign-in disabled by its own admin — see the connection screen for what to check before relying on this for that kind of account.)
• Your website form, by webhook.
• A CSV of past enquiries, if you want history from day one.
• Manual entry, for what arrives by phone or in person.

If you want Revalio to do something about what the report found, you create an account. The trial runs for 14 days, with no card and no setup fee.

It does not convert itself when it ends. Revalio tells you the trial has finished and asks. Nothing is charged unless you say yes.

Signing in is passwordless: enter your email and use the one-click link we send back.

Published limits are the ones the running system actually enforces: AI drafts per month per plan, at least 500 AI drafts a day per organisation — rising with your plan's monthly allowance, and with no daily cap at all on plans that have no monthly one — 50 AI drafts and 20 sends a day during the free trial, and 200 sends a day on paid plans. There is also a platform-wide ceiling of 10000 AI drafts a day across all customers, which protects the service as a whole; the per-organisation daily limit is set well below it so no single customer can exhaust it.

This is where software usually overclaims quietly, so it is worth being exact.

Revalio reports nested figures, not separate wins. Opportunities acted on. Of those, the ones influenced — meaning a Revalio action happened before the outcome. Of those, the ones recovered — meaning the opportunity was subsequently marked won. Of those, the ones verified — meaning the figure has been reconciled against a settled amount.

Each sits inside the one before it. They are drawn against the largest, never stacked and never added together, because adding them would count the same money more than once. Each carries the class of the weakest evidence in it.

The draft sends from your own mailbox, inside the customer's existing email thread, with the correct reply headers — so it arrives as a reply from you, not as marketing from a third-party domain. If the mailbox is connected read-only, the send fails rather than quietly going out from our domain instead.

You also choose what a mailbox connection is permitted to do, and it is a real permission boundary rather than a hidden button — enforced in Revalio's own code, not by the mailbox provider. An app-password connection is an unscoped credential: nothing about the password itself distinguishes reading from sending. Observe only means Revalio reads and refuses to call the send function at all. Approval means it can draft, and can send only what you have approved. The third setting allows approved rules to send on their own.